How to Make $10,000 a Month on OnlyFans
The subscription website OnlyFans has become the go-to platform for creators who publish paywalled content online, particularly those in the adult industry.
Ami Gan, the company's former CEO, said in October 2022 that OnlyFans had paid out $10 billion to creators since its founding in 2016, and that the platform had over 2 million creators.
Insider spoke with a number of influencers who have built successful businesses on OnlyFans, and who make $10,000 a month from it — or, in some cases, much more.
Identifying the best and most efficient ways to monetize on OnlyFans can be complex, especially for those who are unfamiliar with the service and its features.
Creator Morgan Edwards faced this issue when she first joined.
"I was absolutely in the dark," said Edwards, who goes by the pseudonym "Kitty K" online. "One of the things that I did was really just sit back, observe, and sort of do what others did."
Edwards tried different approaches, and eventually decided to focus on selling personalized videos for her subscribers. She was making $60,000 a month when she spoke with Insider.
Read more about how seven OnlyFans creators who make thousands of dollars per month established their prices
Subscriptions: The most common way to start earning an income on OnlyFans is by placing content behind a paywall. OnlyFans allows users to establish their own pricing tiers for monthly subscriptions on the platform.
While some creators keep their pages free of charge, others prefer a model that is more expensive for a smaller number of fans.
Direct messaging: Some creators build their presence on OnlyFans based on the direct communication they establish with their fans and on connecting with them on a personal level through messaging.
"I understood that what guys wanted was a connection, so I sort of created this method of texting where I write and make videos at the same time," said Amber Sweetheart, who has 26,000 fans.
Read more about Sweetheart's business and how she used DMs to make over $2 million on OnlyFans
Personalized content: Another way for creators to build a relationship with their fans is creating bespoke content for them for a fee.
Promo "shoutouts": Creators rely on marketing tactics to get new customers, like buying and selling "shoutouts" from each other to advertise on OnlyFans and on other social-media platforms.
When Riley Reid joined the platform, she enjoyed recognition from her career in the adult movie industry, and decided to help new creators on OnlyFans by providing promotional spaces on her page for a fee.
"A lot of girls just kept asking me to pay for shoutouts," Reid said.
Read more about the lucrative business of selling promotional "shoutouts" on OnlyFans
Read nextRead more about how seven OnlyFans creators who make thousands of dollars per month established their pricesSubscriptions: Direct messaging: Read more about Sweetheart's business and how she used DMs to make over $2 million on OnlyFansPersonalized content: Promo "shoutouts": Read more about the lucrative business of selling promotional "shoutouts" on OnlyFansShe also started a coaching program to help others get started on the platform.made approximately $25,000 per month on the platform.She shared tips on how to promote OnlyFans by posting safe-for-work content on other platforms.She shared the exact posting schedule she used to achieve that. She said building an audience on social media was a successful promotional strategy for her. Personalized content was they key to find success for her.She explained why her business is built primarily on direct messages to fans. She broke down how she built her following, from livestreams to a golf show. She focused on private messaging to build the bulk of her income.Here's how she made seven figures in just over a year.She broke down her strategy and advice to new creators.